Propose Day & Valentine's Week Messages: What to Send Each Day

Valentine's Week, widely celebrated across India and South Asia in the lead-up to Valentine's Day, breaks romance down into a themed message or gesture for each day. If you're new to it, or just want fresh message ideas for each day, here's a simple day-by-day guide.

Rose Day (7 February)

The week traditionally opens with roses — different colours are sometimes said to carry different meanings (red for love, yellow for friendship, and so on), though most people today just use it as a simple, sweet gesture.

Message idea: "A rose for the most beautiful part of my everyday life. Happy Rose Day."

Propose Day (8 February)

A day associated with expressing feelings or formally proposing, whether that's a big romantic gesture or simply telling someone how you feel for the first time.

Message idea: "I've been meaning to say this properly — I really like you, and I'd love for this to be something real. Happy Propose Day."

For an established couple: "Still choosing you today, same as the day I first asked. Happy Propose Day."

Chocolate Day (9 February)

A lighter, sweeter day in the week, often paired with a small gift.

Message idea: "You're sweeter than anything I could send you today, but here's some chocolate anyway. Happy Chocolate Day."

Teddy Day (10 February)

Associated with sending or gifting a soft toy, often symbolising comfort and warmth in the relationship.

Message idea: "Something soft for someone who makes even hard days feel manageable. Happy Teddy Day."

Promise Day (11 February)

A day for making or renewing a specific commitment to each other, big or small.

Message idea: "I promise to keep choosing patience over frustration, and us over everything else that gets in the way. Happy Promise Day."

Hug Day (12 February)

A simple, physical day in the middle of the week — ideal for a short, warm message if you're not together in person.

Message idea: "Sending you the biggest virtual hug today — wish I could make it a real one. Happy Hug Day."

Kiss Day (13 February)

Message idea: "Counting down to being close enough to actually do this properly. Happy Kiss Day."

Valentine's Day (14 February)

The week's culmination — usually the day for the most complete, heartfelt message or gesture.

Message idea: "Every day with you has felt a little like today's supposed to feel. Happy Valentine's Day, I love you."

A tip for the whole week

You don't need a grand gesture every single day — a short, well-matched message for each theme, sent consistently across the week, tends to mean more than one big effort on the 14th alone and nothing the rest of the week.

Find a message for every day of Valentine's Week, ready to personalise, in True Love Messages →